Category Archives: Entertainment

Digital Hollywood 2014: Annenberg Innovation Lab Talks Spreadable Content and Fan Engagement

Researchers from the Annenberg Innovation Lab spoke on a panel at the 2014 Digital Hollywood fall conference on Oct. 21 to discuss “re-imagining the entertainment Industry” through assessing the “spreadability” of content, looking at how fans engage with content and … Continue reading

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Meet USC Annenberg’s Newest Faculty Members

Get ready to see some new faces around USC Annenberg this fall as the the School of Journalism welcomes Peggy Bustamante and Amara Aguilar and the School of Communication welcomes Bob Levy and Annie Maxfield. Peggy Bustamante, who has worked … Continue reading

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USC Annenberg Alum Talks With Sporting News About Social Media and Sports

USC Annenberg Alum Josh Tucker was quoted in a Sporting News article about how Instagram and Vine are redefining social media and branding for sports teams. According to Tucker, who is now the Social Media Coordinator for the Los Angeles … Continue reading

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T Bone Burnett and Bill Davis to Speak at USC Annenberg Commencement

Academy and Grammy Award-winning music producer T Bone Burnett and Southern California Public Radio founding President Bill Davis will speak at USC Annenberg’s 2014 Commencement ceremony. Burnett has produced and composed music for numerous television shows and films. He is … Continue reading

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Mary Murphy Talks About ‘The Late Show’ Hiring Stephen Colbert to Replace David Letterman

USC Annenberg Professor Mary Murphy was featured in several stories about David Letterman’s departure from “The Late Show.” Prior to CBS’ decision to replace Letterman with Stephen Colbert, Murphy, who is also a former “Entertainment Tonight” producer, had other ideas … Continue reading

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Geoffrey Long Talks To Los Angeles Times About Twitter And Television

Geoffrey Long, a technical director and research fellow at the USC Annenberg Innovation Lab, was quoted in a Los Angeles Times article about the growing presence of Twitter in television promotion. “What has popped up in the last five years … Continue reading

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Professor Taplin Talks With Reuters About Campaigning for the Academy Awards

USC Annenberg Professor and Annenberg Innovation Lab Director Jonathan Taplin was quoted in a Reuters article about campaigning for the Academy Awards. Because the competition for awards such as Best Picture is so tough this year, directors and stars have … Continue reading

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Forbes Features Story From Media, Diversity and Social Change Initiative

With the Academy Awards this weekend, USC Annenberg Professor Stacy Smith, along with researcher Katherine Pieper and Project Director Marc Choueiti, used their recent Forbes article to point out the lack of gender diversity in film. According to their research … Continue reading

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Senior Lecturer David Craig Speaks to Bloomberg about Lifetime’s Rebranding

Bloomberg’s “Taking Stock” interviewed USC Annenberg Senior Lecturer David Craig about Lifetime and how the network has reinvented itself. “The first thing they understood is that viewers don’t watch networks, they watch programs,” said Craig. “And you have to deliver … Continue reading

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Professor Durbin Talks About Sochi Olympics With KTLA

USC Annenberg Professor Daniel Durbin spoke with KTLA about NBC’s coverage of the Sochi Olympics. “NBC has had some challenges,” said Durbin, who is also the Director of the USC Annenberg Institute of Sports, Media and Society. “One thing that’s … Continue reading

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