Category Archives: News

Marketing and Media in an Era of Public Cynicism

Multinational public relations firm Edelman, business and technological innovation has outpaced the public’s trust — not overly surprising in a year marked by massive data breaches that reached as far as a major motion picture studio, global political unrest and … Continue reading

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Former Microsoft Marketing Chief and Senior VP Visits USC Annenberg as M2e Executive-in-Residence

USC Annenberg’s M{2e} executive-in-residence program brought in former Microsoft executive Mich Mathews, who built the tech giant’s entire global marketing function over her 22-year tenure. During the week-long program, Mathews visited classes and met with students and faculty, capping her … Continue reading

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Quoted: USC Annenberg’s Oscars Round Up

At USC Annenberg, we don’t just cover the news, we make it. “Quoted: USC Annenberg in the News” gathers a selection of the week’s news stories featuring and written by USC Annenberg’s leaders, faculty, staff and others. This special edition … Continue reading

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#ANNinsta Instagram Competition Launches

Instagram Competition! We want to see the new Wallis Annenberg Hall from your perspective, from working in the Media Center to meeting with a study group. Starting this month, use #ANNinsta to tag your Instagram* photos from the new building … Continue reading

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What’s Behind the Curtain: Media Center announcement guesses

On Wednesday, February 25, USC Annenberg officially announced the naming of the Media Center to be The Julie Chen/Leslie Moonves & CBS. For three days a black curtain hung in the Media Center, intriguing students and making them wonder what … Continue reading

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USC Annenberg Journalism Student Wins Hearst Journalism Award

When USC Annenberg senior Stassy Olmos opened three emails on her birthday each expressing congratulations, she didn’t understand why turning 22 would warrant such recognition. These messages were not for the broadcast and digital journalism major’s birthday, though: Olmos had … Continue reading

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Co-director of Bitch Media Discusses Intersection of Feminism and Pop Culture

Few would deny the power that popular culture and media have over the way we understand and form opinions about the world around us. We consume media almost constantly, perpetually shifting our social and even political beliefs. But how can … Continue reading

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Annenberg Advantage Mentor-Mentee Meetup Event

About 50 Annenberg alumni mentors and current student mentees attended a dinner event at Wallis Annenberg Hall, where USC Marshall Associate Professor of Clinical Management Dr. Sharoni Little guest spoke about the nature of mentorship relationships. Little led the program, titled … Continue reading

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USC Annenberg Media Center Reacts to #AdviceForYoungJournalists

The Twittersphere erupted earlier this week when #AdviceForYoungJournalists became a trending topic after journalist Felix Salmon offered some thought provoking “words of wisdom” to aspiring newsies. The USC Annenberg Media Center — conglomerate that includes Annenberg TV News, Neon Tommy, Annenberg Radio News and other student … Continue reading

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Annenberg…Of Course

Want to get a preview of what classes to take? Thirty seconds is all you need to get a better idea. Watch, as professors provide a snapshot of the courses they teach!  

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